Monthly Archives: August 2011

Press release writing 101 – how to get media pick-up and avoid the trash bin.

First let’s define what a press release actually is, and what it is not.  It is not a speech, not a rant, and not an ad in disguise.  I’ve seen lots of releases that were ads in disguise and frankly, … Continue reading

Posted in Media Relations Tips, Press releases, Tips | Comments Off on Press release writing 101 – how to get media pick-up and avoid the trash bin.